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Showing all posts tagged: marketing tips
We've been working very hard on our new website...
Now introducing eColourDisplay to our current website, meaning two shops, one basket! You can now shop a range of new display products to suit your business promotion needs, along with still providing our quality printed products. Our new website now makes it easier to idenify our different products and switch between print to display.
Every small business owner wants to maximize profits over the long term. However, many business owners make mistakes every day that prevent them from seeing success. Correcting these mistakes is key to a more profitable business. Here are five of the most common mistakes that small business owners must stop making:
There are rules for the distribution of leaflets and although this is primarily aimed at people handing them out on the street, it is well worth being abreast of the facts.
In 2005, the UK introduced the Clean Neighbourhoods and Environment Act. This means you cannot distribute leaflets in most major cities in the UK without a permit. Get advice on getting the right permits for the right places from your local council. This law was placed in order to prevent littering, but if you’ve done your homework, designed your printed leaflet well, with a quality finish and targeted your audience successfully, littering should not be an issue.
"You never get a second chance to make a first impression"
That’s certainly true in the business world and that first impression often comes from your business card. Anyone in business who doesn’t recognise the importance of handing out a professional corporate business card is almost certainly losing both clients and sales.
A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product.
A logo is a graphic mark, emblem, or symbol commonly used by commercial enterprises, organizations, and even individuals to aid and promote instant public recognition.
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